Market research

AI market research you can defend in a room

Turn survey exports, sales history and public signals into market sizing, segmentation and competitive positioning. Intigal AI computes the numbers, shows where they came from and writes the summary for your team or investors.

Market research, from data to decision

Market sizing

TAM, SAM and SOM estimates built top-down or bottom-up from public statistics and your assumptions, with every input listed.

Competitor analysis

Compare competitors on pricing, features, positioning and share, and get a SWOT summary you can present.

Customer segmentation

Cluster customers by behaviour or demographics and profile each segment.

Survey analysis

Response summaries, cross-tabs with significance tests, driver analysis and themes from open-text answers.

Sentiment and trends

Consumer sentiment and emerging trends from reviews, social posts and other public signals.

Market reports and decks

Export a market research report or a pitch deck as PDF, Word or PowerPoint. Available on Pro.

Market research questions people ask Intigal AI

  • Estimate the market size for electric motorbikes in Kenya.
  • Segment our customers from this CSV and describe each segment.
  • Analyse this survey: which features matter most to under-30s?
  • Compare our pricing with three competitors and suggest our positioning.
  • What are the main complaints in these 2,000 product reviews?
  • Which regions show the fastest growth in mobile money use?

How it works

  1. 01

    Ask or upload

    Type a question in plain English, or attach a CSV, Excel, JSON, PDF or Word file (Pro and Max).

  2. 02

    It computes

    Intigal AI reads the data, picks the method and calculates the result. You see each step as it happens.

  3. 03

    Use the answer

    Get the answer with charts and tables, or download it as a PDF, Word or PowerPoint report.

Questions and answers

Can AI do market research?

Yes, for the analysis: sizing, segmentation, survey statistics, sentiment and competitor comparisons. Intigal AI computes the figures and names its sources, so you can check them before you decide.

Where does the market data come from?

From your own files, public statistics in the dataset library and, on Pro, web search for current sources. Every source is named so you can verify it.

Can it analyse survey data?

Yes. Upload CSV or Excel exports from tools such as Google Forms, SurveyMonkey, Typeform or Qualtrics. You get summaries, cross-tabs, significance tests and themes from open-text answers.

Is it free to try?

The Free plan gives you unlimited questions and answers, with charts. Uploading your own files, deeper analysis, web search and PDF, Word or PowerPoint reports come with Pro and Max.

Related

Try it on your own question

  • Unlimited questions, free
  • Computed, not guessed
  • Private to your account